Sujwel launches a new line of exquisite Kundan jewellery this wedding season

Sujwel’s new floral laminated Kundan-Meenakari necklaces collection

India, January 5, 2023: Sujwel, one of the foremost jewellers in India, has launched for this wedding season their latest collection of exquisitely designed floral laminated Kundan-Meenakari necklaces that are specially designed for Haldi ceremonies. With a monthly growth of 40 to 50 percent in sales, Sujwel has become one of the most sought-after brands in the industry owing to its unerringly premium products and intricate designs, crafted by expert craftsmen and available at affordable prices. Testifying to the brand’s loyal customer base, the company records 20 to 30 percent of its regular customers.

Ecstatic about the launch of the new collection, the CEO of Sujwel, Mohit Lakhara, said, “Much like every piece we have showcased with our brand, this collection also carries a commitment to aesthetics.” The wedding season is the perfect time to rediscover one’s beauty. The radiant smile and confidence that a beautiful piece of jewellery or accessory boosts, whether for the bride or others around her, are unrivalled by any other experience. What we strive to bring to every woman with this collection is a token of happiness and confidence in her beauty. “We believe that each piece in the collection, so minutely worked on, is a labour of love that carries the power to transform the beauty of every woman who shall wear it.”

With a robust customer base among women from 23 to 45, the innovative yet traditional pieces designed by the brand have become the preferred choice of accessory for parties, weddings, and other intimate or public occasions. Sujwel taps into the 2500-year-old legacy of Kundan jewellery that developed in the royal courts of Rajasthan and Gujarat to make the exquisite designs for which it is known. What Sujwel brings to the customer is not just another accessory to enhance their look, but a sense of grandeur and gravitas that Kundan as art carries. The versatile pieces complement not only traditional ethnic wear but also select western outfits, marrying the centuries of history and elegance that Kundan stands for with a cosmopolitan sensibility.

As a unique feat and as part of the brand’s customer-centric attitude, Sujwel offers intricately crafted jewellery with precious and unique designs inlaid with gold plating at affordable prices without compromising on its unique appeal: understated and regal. Further, with the brand, the experience of buying jewellery is heightened by the option of having bespoke designs made to accentuate the unique beauty and individuality of the customer. A highlight among the host of sought-after jewelry is the classic Kundan choker, alongside the meenakari floral design necklaces.

Following a robust online presence, the brand, with its aim to expand its customer reach, is set to make a mark in the offline retail spaces with a presence across several renowned jewellery stores in Udaipur, Delhi, and Mumbai. This expansion plan will not only provide customers with the physical thrill of jewelry shopping but also curtail the wait to own and flaunt the jewelry.

For more information, please visit: 

If you have any objection to this press release content, kindly contact to notify us. We will respond and rectify the situation in the next 24 hours.


Iconic Fusion: Maison De Couture partners majoliX Global

New Delhi [India], May 21: In a unique collaboration poised to relook the landscape of contemporary fashion, “Maison De Couture,” the renowned French luxury fashion house, joins hands with “majoliX Global,” a new age consulting and digital solutions organization dedicated to promoting Indian products, services, and management expertise worldwide. This collaboration heralds an era of […]

Read More

Breaking Boundaries: Top 10 Companies Redefining the Industry Standard

New Delhi [India] May 21: The world is constantly evolving, and all industries are being reshaped. At the forefront of this change are a handful of innovative companies. These aren’t just following the status quo; they’re breaking it. They’re pushing boundaries, embracing innovation, and setting new standards for what’s possible. From revolutionising how people interact […]

Read More

The Lions’ Den Show Welcomes Dipak Sanghavi as the Investor to Shape the Future of Start-Ups

Only 2 percent of start-ups survive, and less than 0.2 percent scale up. Mumbai (Maharashtra) [India], May 17:  When the Lions’ Den, an upcoming reality show, was conceptualising, the key question they had to answer was, ” What problem are we trying to solve? “The answer to this question would define the design of the […]

Read More